portfolio of Jasmine Rae Friedrich

Designer, linguist, nerd, gastronome, traveller, feminist, pedant, senpai. She/her.

Designer at Accela; alumna of CMU. Freelancing is a sometimes food. I tweet here. (Warning: mostly cat photos.)

Expertise

Visual

Typography
Composition

Color Theory
Color Correction
Color Reproduction
Preflight & Prepress

(Event) Photography
Photo Editing

 

Experiential

Sketching
Storyboarding
Wireframing
Prototyping

Experience Mapping
User Research

Universal Design
Accessibility

Responsive Design
Design for Touch

Design QA

Technical

Mac & Windows

InDesign
Illustrator
Photoshop
XD

InVision

Sketch

Glyphs

Basic HTML & CSS

Material

Calligraphy
Letterpress
Bookbinding

Crafting
Crocheting

Glassblowing
Flameworking
Kilnworking
Coldworking

Lexical

Pragmatics
Semantics
Syntax
Morphology
Phonetics
Phonology

IPA

I18n

Spanish
Mandarin
Japanese
Latin

Misc.

Baking
Canning
Preserving

Self-Defense

Storytelling
Stagecraft
Improv

Dice Rolling
Game Design

Teaching

Tetris

 

Freelance Designer

Spring 2008–Present
Developed branding, UI/UX and collateral for clients of all sorts, including budding startups, overworked creative agencies and individuals. Designed immersive experiences for live audiences, including physical assets for games and narratives.

UX Designer @ ACCELA

Fall 2015–Present · San Francisco
Led product design for Accela’s first updated crossplatform mobile app, a complex productivity tool for agencies and inspectors. Worked with project management, developers and QA to see designs from start to finish. Established a mobile pattern library for future platform projects. Worked with design research & strategy and QA to define best-practice processes.

VISUAL Designer @ CHOOSE ENERGY

Spring 2015–Fall 2015 · San Francisco
Led visual design on the UX team for energy shopping experience. Built iconography and branding kits. Created illustrations and infographics for marketing.

Designer @ Granicus

Fall 2014–Spring 2015 · San Francisco
Worked on the product team to iteratively research, design, test and develop for a suite of applications in the civic and government space. Built crossplatform UI, reporting, iconography and branding kits. Designed infographics and templates for internal use.

Shopper Support @ Instacart

Fall 2014 · San Francisco
Ran support for Instacart’s Bay Area shopper fleet part-time. Got in touch with my inner people-person and organized all the things.

 

Designer @ Threshold

Fall 2013–Spring 2014 · San Francisco
Led identity, visuals and UI/UX for responsive web and mobile for a startup in the crowdfunding and innovation space. Collaborated on high level product. Contract-to-hire.

DESIGNER @ CARBON

Fall 2012–Summer 2013 · Palo Alto
Led identity, visuals and UI/UX for responsive web and mobile for a startup in the knowledge and education space. Collaborated on high level product. Contract-to-hire.

Media & Creative Consultant @ Public Glass

Summer 2012–2013 · San Francisco
Designed promotion and identity materials. Assisted with administrative and creative tasks and in teaching courses in glass art. Volunteer position.

Graphic Design Intern @ Greenleaf Book Group

Spring 2012 · Austin
Took on client work from designing ARC covers and marketing materials to inputting corrections to preflighting files for press.

Publishing Intern @ Landes Bioscience

Fall 2011 · Austin
Prepared scientific papers and figures for print and web publication.

INTERN, WAITRESS, COOK, HOST @ CONFLICT KITCHEN + THE WAFFLE SHOP

Spring–Fall 2010 · Pittsburgh
Researched nations and reached out to interest groups relevant to CK. Cooked up a mean kubideh and waffle, interfaced with patrons about the projects and aided in organization of events.

 

TEACHING ASSISTANT @ CARNEGIE MELLON UNIVERSITY

Spring 2010–Spring 2011 · Pittsburgh
Two classes: Led recitation for an introductory linguistics lecture and taught labs focusing on Adobe InDesign for a publishing course.

Carnegie Mellon University

Class of 2011 · Pittsburgh
BA Linguistics. Thesis: “The Linguistic Impact of Brand Creation and Lexicalization”, a study of the nature of brand names and conflict with natural language evolution. Minor in Communication Design. Board member and highly active techie, occasional actress and a little bit of everything else for Scotch'n'Soda Theatre, the student-run drama organization. Co-Founder of AHA, the campus secular group.

Shanghai International Studies University / 上海外国大学

Summer of 2009 · Shanghai
Semester abroad for intensive Chinese language and culture studies. Got lost on the metro, learned tai ji from the elderly in the park and ate all the dumplings.

black belt, Teaching Aide, Demonstration Captain @ 8th Buta School of Kempo

Fall 2004–Summer 2008 · Branford, CT
Trained the demonstration team and led public shows. Assisted the Sensei in teaching martial arts classes for children ages five to twelve.

I make good things. Some could be measured in picas, some in pixels, and, if we're being honest, some in calories.

I'm a multitalented designer with about a million aspirations, but for now I'm part of the wonderfully diverse tech and creative scene in the Bay Area. (The goat farm can probably wait.)

I love thinking and talking about new ideas and meeting interesting people. So if you're in my neighborhood, just give me a shout! I'm not much for coffee myself, but I'd be happy to buy you a cup.

I'm best reached by email or Twitter, but smoke signals in the general vicinity of San Francisco will do in a pinch. I know Morse code and I'm not afraid to use it.

 
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